What’s so funny?
To boost employee engagement, leverage entertainment and humor in your corporate communications.
Employer brand
What partner dancing can teach us about employee engagement
The essence of employee engagement is where both parties know the rules and you are dancing to the same tune — your brand purpose and values. One party leads and the other follows, yet both are free to interpret and express themselves in synch with the rhythms of the music and the beat of the brand.
“Don’t move. He can’t see us if we don’t move.”
Take your employee messaging from Jurassic to fantastic! The use of motion/video will capture the attention of a jaded audience habituated to ignoring static messaging.
Once upon a time: The power of story
An authentic and unique brand story creates emotional connections that inspire love and loyalty.
How to encourage action among your employees
The barrier to execution has little to do with lack of awareness or good intentions.
The case for shared purpose
To be a market leader, you need a shared purpose.
Hiring for cultural fit
Matching your culture with prospective employees is a business imperative for winning companies.
Gamification as a brand-building engagement tool
There’s an evolving trend in companies today — the use of game thinking to enhance customer and employee engagement.
Purpose & passion
Passion and purpose for one’s work is something we find incredibly inspiring here at Baker. Here’s the story of an individual whose passion and purpose are reflected in every aspect of his work.
The neuroscience behind employee engagement
Let’s dive beyond ping-pong tables, team huddles and on-site massages to a deeper conversation about employee engagement—namely, its biological underpinnings.